iSM Today | Automotive Internet Sales Resource - AutoUSA Launches Dealer Resource Center with 'AutoUSA Online Customer Estimator' SM Putting Dealers

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AutoUSA Launches Dealer Resource Center with 'AutoUSA Online Customer Estimator' SM Putting Dealers

Fort Lauderdale, Florida (PRWEB) October 15, 2007 -- AutoUSA, America's best source of online customers, has launched a new Dealer Resource Center that includes an AutoUSA Online Customer EstimatorSM tool, giving dealers a real time look at the amount of Internet customers available to them at any given 30 day window. AutoUSA Online Customer EstimatorSM allows dealers to view the lead estimates in their own or competitors' territories, then purchase as many leads as desired. The AutoUSA Online Customer EstimatorSM can be accessed through the new AutoUSA Dealer Resource Center at www.autousadealers.com.

In the AutoUSA Online Customer EstimatorSM window, dealers may enter in zip code, franchise, make of car and choose from multiple radius options. A report with the number of customers based on the criteria they selected is then e-mailed to them instantly.

"Often times dealers' lock themselves into a certain number of leads or a certain radius, and this tool is designed so they can see all the consumers in their area who have visited top third party sites like Edmunds, Kelley, MSN and Yahoo! and are interested in purchasing cars," said Phil DuPree, President of AutoUSA. "The AutoUSA Online Customer EstimatorSM is a powerful tool for dealers to have at their fingertips because we know at AutoNation how critical it is for dealers to have data like this to stay ahead of their competitors."

AutoUSA's Dealer Resource Center has been re-designed and enhanced with new features that make it easy for dealers to manage their accounts online. AutoUSA dealers can view their leads, current account status and current lead volumes. They can also print out reports and see all their current customer survey information. Many dealers utilize this customer feedback to refine their Internet departments' performance and improve the dealership's customer sales satisfaction scores.

About AutoUSA (www.AutoUSA.com):
AutoUSA, Inc., is headquartered in Fort Lauderdale, Florida, and a subsidiary of AutoNation, Inc. (NYSE: AN), the largest retail automotive company in the United States. AutoUSA is an independent third-party provider of leads to more than 4,000 dealerships. The company has built its success on a combination of advanced web-based technology and a network that includes the country's most well respected online automotive resources, including Edmunds.com, Kelley Blue Book, MSN Autos, Yahoo! Autos, America Online, NADA Analytical Services Group and AutoVantage.com. In 2006, 88 of the Ward's e-100 dealers were customers of AutoUSA. More information is available online at http://www.AutoUSA.com

For more information contact:
Holly Forsberg
Carter West PR
602-283-5458

Phil DuPree
President, AutoUSA
954-769-6659

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