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Cleveland Area Dealer, Serpentini Chevrolet, Encourages Their Customers to Talk About Their Dealership Online

Proud of their commitment to customer relationships, customers are asked to enter comments and opinions online in real-time for all to review. CLEVELAND, OH, September 30, 2008 -- While reviewing marketing plans to help business grow, General Manager of Serpentini Chevrolet of Strongsville, Jeanine Hein noticed one strong common element of her recent customers. The majority of people purchasing from the dealership were walking in the showroom asking for a salesperson by name. Upon detailed conversations with these customers, Mrs. Hein found that the customers were referred by former customers that had an extremely positive experience with her staff members. Knowing that the Internet offered opportunity for customers to talk, Jeanine turned to CarFolks.com to empower her customers to talk openly about their experiences, so she and the entire community could see exactly what her customers are saying.

"I have spent my career in the auto business working to build a team of professional Customer Care Professionals to help customers learn about the car buying process and the great Chevrolet products we offer." stated Hein; "This team of customer minded professionals has developed long-term relationships with their customers. By taking the time to help customers understand the products available and providing information and time they need to make the best decisions for their new car, the dealership builds trust and life-long customers. It turns out the majority of our customers appreciate this type of treatment and love to share their opinions of my dealership and the professionals they work with." Jeanine continued; "CarFolks.com, provides a perfect outlet for customers to tell dealers exactly what they think while allowing everyone on the Internet to see the same information in an open and unbiased format."

Serpentini Chevrolet of Strongsville has become one of the most successful Chevrolet dealerships in the country based largely on their focus on customer satisfaction and their desire to make every customer feel at home while buying their car, and for years after. Putting their customers in control of the online experience and reputation demonstrates the dealerships faith in their abilities to treat customers’ right and to quickly address any issues before they become problems for customers.

About CarFolks
CarFolks.com, a Cleveland based social network empowers customers to post opinions, reviews and thoughts about dealerships and individual staff at those auto retailers has begun to roll-out the services designed to help customers find car dealerships that have proven their ability to take care of customers and provide value and caring support by relying on real customer testimonials of their recent purchases. The company does not allow dealerships to edit or remove comments made by customers, regardless of the positive or negative nature of those comments. For more information contact CarFolks at 877-292-6892 visit the CarFolks website at http://www.CarFolks.com.

SOURCE: CarFolks

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