iSM Today | Automotive Internet Sales Resource - AutoSucess March 2007 Edition

Home

New Leads

Automotive Internet News

Fresh Lead

AutoSucess March 2007 Edition

Behind Every Great Product - A Great Partnership

How Cobalt`s Scott Mathews & John Holt Harnessed the Power of Internet Search Marketing for Dealers

An Interview by Brian Ankney
Every month brings another dozen or so articles focused on the growth of online advertising and the struggles of newspapers. John Holt co-founded The Cobalt Group in anticipation of these headlines – well over a decade ago. Today, Cobalt is widely acknowledged as the leading provider of online marketing products and services to the automotive industry. Credit this to Holt’s vision, yes, but there are other factors at work, as we learned when we spoke to Holt and Scott Mathews, head of Cobalt’s Applications Division.

View Article...

Free social bookmarking plugins and extensions for Joomla! websites! title=

Fresh Leads

AutoSuccess May 2007 Edition

Online Used Car Marketing: Three Leading Dealers Share Best Practices

Three Dealers Who Are Hitting the Ball Out of the Park with Their Pre-Owned Sales

You probably don’t need anyone to tell you that the Internet can help your used vehicle business - in this day and age, it’s pretty much a given. But finding the most effective way to use your Internet investment to sell more used cars in your particular market may not be so straightforward.

View Article...